“VODKA IS VEGAN is the antithesis to the evangelical narrative that isolates so many people from a plant-based lifestyle.”
“Matt & Phil Letten prove veganism is cool with new book ‘VODKA IS VEGAN'”
“It’s Hilarious!”
“‘VODKA IS VEGAN’ is fun, profane, and an unexpected mix of vegan and bro culture.”
“When speaking with them (the Vegan Bros), it is hard not to think: If this lacrosse-room ebullience is the product of a plant-based diet, I want in.”
“Having long been associated with sprawling, armpit-hair-clad, animal-rights warrior types, the animal-product-free lifestyle is now more closely aligned with ripped, mildly hipster-ish gym bunnies such as bolshy bloggers Vegan Bros.”
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Meet the bros who are making vegan sexy
(and making eating animals weird)
Think you could never go vegan? Think again. As this smart, funny and persuasive manifesto makes clear, you’re already 90% vegan anyway. That’s right–you already love animals and are slowly but surely eating less meat than you used to. With the insider tips and inspiring stories in this book, you’ll be ready to go whole hog (see what we did there?) and eat vegan for good.
Topics include:
How eating meat hurts your health and the planet (and is pretty close to eating your beloved pet for dinner)
A simple action plan for getting started
Don’t Be an A**hole to Your Server, and other secrets for eating out
Who Cares If Honey Is Vegan?: Getting over perfectionism and purity by eating as cruelty-free as you can
With a loyal online following that’s growing fast, the Bros are the new face of veganism–loud, proud, and fighting for a better world, one plate at a time.
Table of Contents
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Praise From the Leaders
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Media Room
Below are a few images you can use, as well as PR/media contact information. Hope it helps!
Book cover:
Author photos options:
- This album on Dropbox has some various posed shots.
To contact our PR team (to book interviews, get excerpts, etc.), please email Anne Kosmoski at akosmoski@penguinrandomhouse.com.